While at Advertising.com, I was responsible for the production & launch of a new type of HTML5 page takeover ad unit that popped out of an MPU after a 3 second hover. We named the format “Genie”. It was affectionately know as “G Unit” in the office. Below is a selection of Genies I designed/produced for various brands.
MY ROLE: Head of Creative & Technical Lead || AGENCY: Advertising.com